Apple Inc., a premium smartphone manufacturer. For the first time, it is going to open an online store in India. According to reports, the company may launch an online store in India from next month. This online store will start functioning fully by the festival season (Dussehra-Diwali). Let us know that during Navratri, Dussehra, Diwali in India, there is a lot of demand for electronic and other goods from September to November. In such a situation, the company may launch an online store from September with the intention of taking advantage of this opportunity.
What will benefit customers
Currently, Apple sells its devices in India from franchise partners and online partners such as Amazon and Flipkart. But with the opening of Apple’s online store, customers will be able to buy the phone directly from the company. With this, the phone can be purchased cheaply. Also, there will be increased trust between the company and customers about phone purchases. Also, you will not have to wander for replacement and other services. Let us know that Apple is continuously increasing its penetration in India. Apart from the online store, the Apple company is manufacturing its new smartphones such as iPhone SE, iPhone 11 in India. By doing so, Apple is reducing its dependence on China. The same is making Apple’s access to the 1.3 billion large smartphone market easier. Let us know that Apple has recently become a company with a 2 trillion dollar market value.
Apple moves towards India by relaxing rules
According to Bloomberg’s report, Apple started opening online stores in India at a time when foreign direct retail regulations were relaxed by the Indian government. Explain that until now the government regulation was coming in the direction of starting online stores in India, under which any foreign company had to use 30% locally sourced components. But the government announced the relaxation in this regulation last year. A few months after this, Apple was announced to open an online store in India. But due to Coronavirus, this plan of the company could not be completed on time. However, now it is expected to start opening an online store from the month of September.
