In the third quarter of 2020, app installations worldwide from the Google Play Store and App Store reached 36.5 billion applications. This is an increase of 23.3 percent compared to 29.6 billion installations in the same quarter a year ago. Consumers spent $ 29.3 billion on three App Storefronts, up 32 percent from $ 22.2 billion in the third quarter last year.
In the third quarter, consumers spent $ 29.3 billion on app stores worldwide
App analytical firm Sensor Tower cites, cited COVID-19 for quarterly installation growth and costs on applications. Q3 revenue growth was 24 percent last year and the number of third-quarter installations was 9 percent.
Although it is believed that the Android operating system has an 85% share of the global smartphone market, iOS users have traditionally surpassed Android users in in-app purchases and in-app purchases. For example, by breaking down the amount spent on each App Storefront from July to September, the iOS-based App Store generated $ 19 billion (increased by 31% from 5 14.5 billion generated during the 2019 Q3 period). That compares with $ 3.33 billion spent by Android users on the Google Play Store in the same quarter (an annual increase of 7 7.7 billion compared to the same quarter last year).
Despite the possibility of it being banned from the US, the short-term video app Tic Tac continued to gain more members worldwide. Teenagers love it, especially during the epidemic, as it gives some let-outs to their creativity, and Tic Tac is the highest-grossing non-game app for the second consecutive quarter. Consumer spending for the app increased by 800% year-over-year in the third quarter. Users can create videos that are 15 or 60 seconds long, showing lip-syncs, dance moves, comedy skits, jokes, and more. Tick Tock ranks first in the App Store revenue and total revenue but ranks in the top ten on the Google Play Store. Google One is the highest-grossing app on the Google Play Store in the last quarter. This app allows users to control their storage (including content in Google Drive, photos, and videos in Google Photos).
Tick tock triples in the third quarter, based on the number of downloads as opposed to revenue, which led to App Store downloads, Google Play Store downloads and total downloads. In the second category, Facebook ranks second in the number of downloads, along with other apps in the top ten. WhatsApp and Instagram are ranked fourth and fifth respectively and Messenger is ranked eighth.
Global mobile game revenue rose from 26.7 percent to $ 20.9 billion. 59% of the total, or 4 12.4 billion, came from the App Store, which is 24% of the quarterly annual growth. Games from the Google Play Store grew 30.8 percent year-over-year to $ 8.5 billion. The honor of Kings, PBG Mobile, Pokemon Geo, Rob Locks, and Coinmaster are the two highest-grossing games on both platforms. When it comes to Pokemon Go, the game continues to get legs. Celebrating its fourth anniversary, the title earned 33% annual revenue in the third quarter. Total mobile games in the third quarter based on quarterly downloads (up (first in the App Store and Google Play Store), including Scribble Rider, Talking Tom Friends, Subway Surfers, and Garena Freefire.
In the fourth quarter, which began last week, Censor Tower is expected to see new leaders in app stores and lead to some successful new games for the customizable iOS 14 home screen iPhone.
