Coming iPhone 12 event on October 13, Morgan Stanley said what may be the average selling price (ASP) of the iPhone 12
In a research note for investors who have seen Apple Insider, the bank’s iPhone mix and price analysis suggest that Wall Street’s unit build and ASP forecasts for 2021 are “very low”.
Huberti writes that the upcoming “iPhone 12” and “iPhone 12 Pro” launch will be the most important iPhone event of the year. They point out that this is a crucial time for the company. There may be gains in markets like East and Asia.
Morgan Stanley’s Asia hardware technology team estimates that it will make a total of 82 million iPhones in the December quarter, representing 78 million iPhone exports during that period. This is an increase from the bank’s previous model of 76 million.
As a result, new data will boost Huberti’s 2021 iPhone export estimate to 220 million units, up more than 22 percent year-over-year and 4 percent ahead of consensus.
“If Apple wants to capture a growing share of the smartphone switcher market, we hope that the basic growth that the iPhone installs will continue in high single digits … which will lead to a bull case.” In this case, the value of 240 million iPhone exports by 2021 is $ 170 million.
Investment Bank conducted a detailed assessment and mixed analysis at Wall Street indicating that the ASP estimate was less than $ 763. Huberti expects the 5.4-inch “iPhone 12 Mini” device to launch at the iPhone 9 649, and the 6.7-inch “iPhone 12 Pro Max” with $ 6,399 512GB of storage. The bank estimates that the mix of one-year-old iPhones will be around 11%.
Due to the analysis, Huberti Morgan raised Stanley’s 2021 iPhone ASP estimate to 2,772.
Analyst raises its 2021 AAPL earnings and earnings-per-share (EPS) estimate by 2% in the wake of export and ASP changes. This represents 6% and 5% as opposed to the current consensus indications.